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You know the websites where you can watch hookie streams of live football etc? Obviously I don’t know them, except to say they’re powerful innovators in the field of online advertising – you wouldn’t believe the things they can do with popups these days.
I mention this because you may have noticed the advertising on bustimes.org getting more intrusive. It’s been a gradual process, like boiling a frog, or the guy in The Twits gluing wafer-thin bits of wood to lengthen the legs of his wife’s chair. Anyway, IDGAF, and I will not stop until the soccer stream wallahs are looking to me for inspiration. Actually, no, I think we’ve reached the apex, or is it the nadir, and the next phase is probably to get rid of a few of the worse-performing ad slots.
I clicked on the Daily Mail the other day 😱 and they’re an innovation powerhouse too – there was an autoplaying video ad that followed you round the page, in which a like a murmuration of smiling fashionable young people somehow made me want to buy some petrochemicals. Inspiring stuff.
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Some more work. Improvements and improworsements. Satisfying stuff.
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Been sort of enjoying the horrible rain and sleet showers a bit. I’ve decided my mood is inversely correlated to the weather, or just completely untethered to it as if I’m more emotionally complex than a leaf.
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Went and looked at a flat. Had some thoughts, but they’re boring. I know rich people dithering about what house to buy is literally a whole huge category of TV programmes, but still.
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Some things I left the house to see:
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Death on the Nile. The “enough champagne to fill the Nile!” bit, obviously the most overpowering bit of the trailer, is less egregious in the full context of the film. (Is this a spoiler?) It’s weirder that Russell Brand is in it, which took me by surprise. Is that Russell Brand? Yes, I think it’s Russell Brand.
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Lou Sanders. Good. Supported by Luke McQueen, who was great too – I remember not thinking much of a little Channel 4/internet show he did, but never mind.
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Guy who has only seen the beginning of the first episode of the Branagh Wallander, seeing a field of oilseed rape: “Getting a lot of Wallander vibes from this.”